THE PROTEIN TRUTH NOBODY TOLD YOU

Your body needs protein.
Every single day.
Not just gym days.

80% of Indians don't get enough protein — and most don't even know it. Here's what that's quietly doing to your body, and the simplest fix that takes 30 seconds.

80%
Indians are protein deficient
0.8g
protein per kg needed daily
25g
per serving of NUFYT
MEET YOUR DAILY PROTEIN FIX

NUFYT Plant Protein
500g · 4 flavours

One shake. 30 seconds. 25g of clean plant protein — no bloat, no sugar, no chalky aftertaste. The easiest upgrade to your daily nutrition.

25g protein Zero sugar 134 calories No bloat
₹1,500 Save ₹500
500g · ~₹105/serving · Free shipping · COD available
THE BASICS

Protein isn't a supplement.
It's the most essential nutrient your body runs on.

Every cell in your body is partly made of protein. It's the raw material your body uses to build, repair, and run almost every biological process. Without enough of it, your body starts cannibalising itself — quietly, daily.

💪

Muscle & tissue repair

Every microfibre you tear walking, sitting, typing — protein rebuilds it overnight.

🛡️

Immunity

Antibodies are proteins. Low protein = a weaker immune response every time.

⚙️

Hormones & enzymes

Insulin, dopamine, serotonin — all need amino acids from protein to synthesise.

🔥

Metabolism

Protein has the highest thermic effect of any macronutrient — your body burns calories just digesting it.

😊

Satiety & energy

Protein keeps you full longer and stabilises blood sugar — no 3pm crashes.

Skin, hair & nails

Collagen, keratin, elastin — the building blocks of every visible surface of your body.

THE SCIENCE OF NEED

How much protein does a normal person actually need?

The global standard is 0.8g of protein per kg of body weight per day — that's the minimum for a sedentary adult. If you're active, stressed, ageing, or vegetarian, your needs are higher, often 1–1.2g/kg.

FOR A 60KG PERSON
48–72g
protein needed daily
(0.8g–1.2g × 60kg)
AVERAGE INDIAN DIET DELIVERS
~30–35g
protein per day
(ICMR / NFHS data)
That's a daily shortfall of 15–40g — not just for athletes, but for office workers, homemakers, students, and senior citizens. Every single day.
FIND YOUR NUMBER

What's your actual protein gap?

Use this to see how much protein you need, how much you're realistically getting from food, and exactly where NUFYT fits in.

Your daily protein calculator

65 kg
65g
Protein you need daily
42g
What food gives you
23g
Your daily gap
Your daily gap is 23g. One serving of NUFYT (25g protein) would bridge that gap entirely — in a 30-second shake.
THE FOOD REALITY

Why it's so hard to hit your protein target from food alone

Whole foods are the gold standard — but the numbers are humbling. To get 60g of protein from Indian vegetarian food, you'd have to eat extraordinary amounts. Here's what that actually looks like.

FOOD SERVING PROTEIN PRACTICALITY
Chicken breast 100g (cooked) 31g High
Paneer 100g 18g Medium
Cooked dal (1 bowl) 200g 9g Medium
Curd (1 bowl) 200g 7g Medium
Whole egg 1 egg 6g Medium
Cooked rice (1 cup) 200g 4g Low protein
2 chapatis 60g 5g Low protein
NUFYT (1 scoop) 35g powder + water 25g 30 seconds

To hit 60g protein from dal + curd + chapati alone, you'd need 5+ bowls of dal. That's not realistic — or sustainable.

SIGNS YOU MIGHT BE MISSING OUT

What low protein quietly looks like

Most people don't connect these everyday symptoms of protein deficiency. They just think it's "normal" tiredness or ageing. It often isn't.

😴

Constant fatigue

Feeling tired even after 8 hours of sleep. Your cells lack the amino acids to generate energy efficiently.

💇

Hair fall & brittle nails

Hair and nails are almost entirely protein (keratin). Low intake = visible deterioration within weeks.

🍽️

Always hungry

Protein is the most satiating macronutrient. Without enough, hunger signals stay high all day.

🩹

Slow wound healing

Collagen is the primary agent in wound repair. Deficiency slows recovery noticeably.

🧠

Brain fog & low mood

Serotonin and dopamine need amino acids from protein to synthesise.

🤧

Frequent illness

Antibodies are proteins. Low protein intake directly suppresses your immune response.

THE SOLUTION

The simplest way to close your
protein gap — every day.

NUFYT isn't a gym supplement. It's everyday nutrition — designed for the 23 hours a day you're not in the gym.

25g clean protein

Per 35g serving — enough to fill most people's daily deficit in one go. Zero sugar, 134 calories.

🫧

30 seconds to make

Mix with 300ml water, shake, done. No cooking, no prep, no cleanup. Before breakfast or after lunch.

📅

Built for daily use

Digestive enzymes + probiotics + prebiotic fibre mean zero bloat. Safe to drink every day, long term.

🌱

100% plant protein

Triple blend of Pea, Brown Rice, and Guar Protein — complete amino acid profile, no dairy, no whey.